We are thrilled to spotlight an incredible project featuring our member, still life photographer Kyla Elaine, that exemplifies the magic that happens when creatives unite to bring forth something meaningful.
What is Rainbow Wool? Rainbow Wool is a collective initiative that sells products made from the wool of gay sheep to support the LGBTQIA+ community worldwide.
Rainbow Wool rescues gay rams, often undervalued by breeders and typically sold to slaughterhouses, providing them with a loving home where they can thrive and love freely. More than just a clothing line, Rainbow Wool stands as a symbol of solidarity with the LGBTQIA+ community. The collection is crafted on a sheep farm in North Rhine-Westphalia, using wool from over 20 gay rams. In an industry where these animals are frequently discarded, Rainbow Wool offers them a long and valuable life, transforming their wool into vibrant and meaningful pieces.
This project champions LGBTQIA+ rights globally through a partnership with Schäferei Stück and LSVD+. Proceeds from Rainbow Wool help fund initiatives that raise visibility for queer individuals and support their fight for legal and social equality.
In addition to buying products, Rainbow Wool provides a distinct chance for people to take in a gay sheep, contributing to the farm and promoting LGBTQIA+ causes. You can also support a sheep for just 10€! Your donation assists in growing the herd, ensuring a secure existence for these creatures, and advancing the struggle for equal rights. Each adoption contributes to building a more welcoming world - so click here to adopt your own sheep!
The Production Paradise team has already sponsored a ram named Marvin Gay—"Ain't no farm high enough!'"
The Team of Creatives Working on the Project. Rainbow Wool's achievement could not have happened without the teamwork of a committed and enthusiastic staff. The support of Schäferei Stücke, LSVD+, Serviceplan Group, Peoplegrapher, and Supreme Music helped bring the collection and its message to life.
We're also proud to highlight that our talented member and photographer Kyla Elaine was selected for that project following a meeting with a creative director from Serviceplan back at one of our portfolio review event.
As a team, these skilled individuals have developed a project that not only questions the current situation but also promotes important understanding for the LGBTQIA+ community.
Check out more about the project on their Instagram page or website
